The Business Administration Major in Marketing Management program of De La Salle - College of Saint Benilde Antipolo prepares you to understand how businesses create value for customers and build successful brands.
Throughout the program, you will explore the principles of marketing and gain a thorough understanding of consumer behavior, market research, sales management, advertising, distribution management, international marketing, and digital marketing. You will also strengthen your foundation in business and financial concepts that support effective marketing strategies.
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Program Title |
Bachelor of Science in Business Administration Major in Marketing Management |
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Program Length |
10 trimesters |
| Careers |
Entrepreneur Brand Manager Marketing Manager Sales Executive Market Analyst Copywriter Market Researcher Social Media Manager Account Manager SEO/SEM Manager |
Benilde Antipolo programs don't have degree codes.This program is ideal if you are passionate about developing brands, understanding consumer needs, and creating innovative marketing solutions. You will learn to apply marketing theories, frameworks, and tools to analyze business challenges and develop strategies that support organizational goals.
You will also gain practical experience in creating marketing plans, delivering persuasive sales presentations, and communicating ideas effectively through written and oral business presentations.
Guided by experienced faculty members with industry expertise, you will develop the knowledge, skills, and professional values needed to succeed in the field of marketing. The program also emphasizes ethical decision-making and corporate social responsibility, preparing you to become a responsible marketing professional in both local and global business environments.
Ready to become a Benildean? Apply now!